Know how to set realistic launch goals that motivate your team and focus their efforts.
– Be able to develop a go-to-market strategy, including defining your audience, messaging, pricing strategy, and more to maximize your chances of successful product-market fit.
– Know how to enable your teams with the right training, resources and content to sell and market your new product successfully.
– Be able to manage the execution of sales and marketing activities leading up to launch day and beyond, so your launch goes off without a hitch.
– Know how to track the right metrics and report on your launch progress with confidence so you can WOW your leadership team.
The Product Launches CXL certification, taught by Morgan Molnar, is an excellent course for anyone involved in launching new products.
Morgan Molnar is a super engaging instructor whose friendly and direct teaching style makes learning both enjoyable and efficient.
She ensures that all crucial details are covered without overwhelming learners, providing a clear pathway through the complexities of product launches.
The course is packed with valuable resources and strategies, offering a comprehensive approach to developing a successful go-to-market strategy.
This certification is particularly beneficial for those looking to understand the different elements involved in a product launch, from coordinating across various business departments to keeping track of essential metrics.
It covers a broad range of material, making it a well-rounded course for understanding what it takes to successfully bring a new product to market.
Overall, the Product Launches CXL certification is a fantastic resource for product managers and marketers, earning a 4.5 out of 5 for its engaging instruction and thorough content.
Mike Allen
Marketing Consultant, Adviser, & Fractional CMO With 50+ marketing Certifications
Reasons To Buy
Quality Content
Great Instruction
Excellent Resources
Reasons To Avoid
Requires A CXL Membership
Cost
Disclaimer: The review provided here reflects my personal experience at the time I completed this certification. Please note that courses and certifications may have undergone updates or improvements since then. For the most current information, please refer to the issuing authority’s official website.